In 2024, Guardian Coop emerged as a revolutionary cooperative, dedicated to bringing together outdoor, hunting, and sporting goods companies. Our mission is to foster a unified network where data is not siloed but shared, empowering every member with insights that were previously out of reach.With the digital landscape evolving, Guardian Coop was founded in response to Google's phasing out of third-party cookies starting January 4th, 2024. This significant shift towards user privacy, including the introduction of tracking protection, left many in the outdoor industry searching for new ways to connect with their audience. Guardian Coop is our answer to this challenge.
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Our Vision
To create a sustainable ecosystem where outdoor and sporting goods companies thrive through collaborative data sharing and innovative marketing strategies.
Our Technology
Our cooperative leverages a unique data-sharing network. By integrating pixels into each member's digital storefront, we gather and aggregate data across our network. This collective intelligence enables precise remarketing strategies, enhancing visibility and engagement for all members.
Membership
Become part of a community that values collaboration over competition. Guardian Cooperative offers outdoor and sporting goods companies a platform to share data, insights, and strategies. Together, we can navigate the post-cookie era with confidence.
Full Member
Full Member
Board Member
Founding Member
Board Member
Member
Member Tiers and benefits
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IP/Geoframing Technology
Utilizing cutting-edge IP and geoframing technology, Guardian Cooperative goes beyond traditional marketing. We identify and engage households with an interest in hunting and outdoor activities, ensuring that our members' products reach the right audience at the right time. Learn more about this technology at Eltoro.com.
Guardian FAq's
Addressing common queries about data privacy, membership requirements, technology implementation, and more.
Contact Us
Ready to redefine the way you connect with the outdoor community? Contact us to learn more about Guardian Coop and how we can help you grow in this new digital era.